Eisemann Center
The Charles W. Eisemann Center in Richardson, Texas, is a cornerstone of the cultural and corporate landscape in North Texas. Known for its striking design and acclaimed performances, the Eisemann Center is a hub for both the arts and community events.
The Challenge
Like many performing arts venues, the Eisemann Center faced pressure to adapt to shifting audience expectations and changing ticketing demands.
Traditional approaches to ticketing and event information weren’t enough to keep audiences engaged or to maximize revenue opportunities.
The Eisemann Center needed a website that could:
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Provide audiences with easy access to events on any device.
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Offer flexible ticketing options, including seating customizations.
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Support digital engagement and new revenue streams.
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Give staff a simple way to manage content, sales, and promotions.
Project Services
The Solution
Jixaw partnered with the Eisemann Center to deliver a responsive, Tessitura-integrated website designed for flexibility and growth.
Key features included:
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Mobile-First Navigation: Optimized for phone, tablet, and desktop, ensuring visitors can easily find event information and ticketing options anywhere.
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Dynamic Seating Tools: Custom rules within Tessitura enabled flexible seating configurations, ensuring a smooth and safe patron experience.
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Streaming Integration: A self-managed video streaming system gave audiences the ability to enjoy performances online, creating a new revenue stream.
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Custom CMS: Integrated Tessitura with third-party sales, supported dynamic performance displays, and enabled upselling for subscriptions and add-ons.
The Outcome
The redesigned website gave the Eisemann Center a digital presence that matches its reputation for excellence:
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Audiences enjoy flexible options — from in-person seating to streaming online.
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Staff can quickly update events, manage offers, and adapt to new programming needs.
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Revenue opportunities expanded through online add-ons, subscriptions, and streaming.
In the world of project management, rarely do things go as expected nor without hiccups ... That “rare” actually happened. Smooth negotiation, smooth delivery, smooth product. Big thanks to the Jixaw team.